Today, the Kingdom has preserved land, ideal for the development of organic farming, and Switzerland, a small agricultural country, has genuine know-how in this field. At SIAM, we want to highlight Switzerland’s ability to support national farmers in developing this sector.
Some of our organisations can indeed provide support in converting their activity; others are able to guarantee the compliance of their operations through certifications. Cooperation can also take place at the level of aggregation, in order to develop their competitiveness against “large” producers; or in opening up the Swiss market to facilitate the marketing of their products. Processing, adding value, marketing: Swiss companies are therefore able to support Moroccan farmers all along the value chain.
As long-standing partners, Switzerland and its companies wish to stand alongside Morocco in this new challenge. A challenge born of the success of the Green Morocco Plan, which has tripled national production and now calls for an upgrade of distribution channels.
Launching this new momentum will make it possible to generate jobs and wealth sustainably in the most remote areas, and to create added value for an entire ecosystem!
All our Swiss representatives at SIAM – companies, the Chamber of Commerce, the Federal Office for Agriculture and the Embassy of Switzerland in Morocco – are fully committed to this approach which – we hope – could materialise at this event in the signing of public and private agreements.
Sami ZERELLI
Interim President