The prestigious business school EU-Business School presented at the CCSM

Higher education in Switzerland in the spotlight. On Friday 11 March 2022, at the CCSM headquarters, many participants attended the Workshop led by Mr Pierre-Jacques Bastian, Regional Recruitment Manager at the prestigious EU-Business School. A strong turnout immediately highlighted by the President of the CCSM, Christophe de Figueiredo: “we are delighted to see the interest and enthusiasm for Swiss schools in Morocco. It is true that Moroccans are the third most represented nationality on Swiss campuses and we hope that this will continue. That is why I call on Moroccan parents to send their children to Switzerland”.

During this meeting, Mr Pierre-Jacques Bastian presented his school and pointed out that although it is present in three countries, in Geneva in Switzerland, in Munich in Germany and in Barcelona in Spain, “Swiss culture and values form the DNA of the curriculum ”. He also indicated that EU Business School teaches all its courses in English and detailed all its programmes, classified as Bachelor’s, Master’s and Doctorates in business administration (BBA, MBA, DBA). Communication and public relations, tourism, international relations, sports management, business, sustainable development, finance, digital sciences, international trade, entrepreneurship, e-commerce, human resources… The school offers a wide range of programmes. Moreover, the academic programme follows the biggest global trends and offers specialised master’s degrees in the most promising disciplines such as Blockchain Management or Big Data.

Pierre Jacques Bastian also emphasised the cosmopolitan and international nature of EU-Business School. “The school offers a real international experience. Classes are formed so as to ensure an interesting mix of different nationalities among both the students and the teachers”, insists Mr Pierre-Jacques Bastian. The school has a large Alumni network that extends to the four corners of the globe. The network includes personalities from the business world such as the Moroccan Omar Berrada, CFO at City Football Group (the company that manages the English club Manchester City).

The meeting closed with a question-and-answer session between students, parents and the representative of the Swiss school. A lively session that aroused everyone’s interest.